Which of the Following Statements Is True of Marketing

question 82

Multiple Choice

Which of the following statements is true of marketing?

• A) The marketing process is responsible for ensuring that the product design meets all the required specifications.
• B) Marketers see themselves as responsible for ensuring product quality.
• C) Marketers see themselves as providing products (or services)to customers who have already expressed a need for and a desire to purchase those products.
• D) The marketing process is responsible for ensuring that the product gets manufactured within the stipulated period of time.

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Definitions:

Unrealized Gain

The increase in value of an asset that has not been sold yet, thus not realized as actual profit.

Trading Security

A type of investment that is bought and held primarily for selling them in the near term to profit from price changes.

Debt Securities

Financial instruments representing a loan made by an investor to a borrower, typically involving periodic interest payments and the return of the principal at maturity.

Available-For-Sale

A classification for investments in securities that a company plans to sell but does not classify as actively traded or held to maturity.