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Marketers Can Control the External Environment in Which Their Organizations

question 138

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Marketers can control the external environment in which their organizations operate.


Definitions:

Manager's Organizational Unit

A specific section or department within an organization that is led and overseen by a manager.

Performance Of Subordinates

The level of efficiency and effectiveness demonstrated by employees in achieving their job responsibilities.

External Monitoring

The process of periodically reviewing and assessing the external environment to understand opportunities and threats relevant to an organization's objectives.

Identifying Threats

The process of recognizing potential dangers that could harm an individual, organization, or system.

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