Colorific Recently Began Competing with Crayola Coloring Products

question 19

Multiple Choice

Colorific recently began competing with Crayola coloring products.At the beginning of the school year,the _____ for Colorific products consists of back-to-school shoppers.

• A) target market
• B) buying center
• C) mass market
• D) consumer sample
• E) aggregated demography

---

Definitions:

Net Sales

The net sales of a company, which are calculated by deducting returns, allowances for damaged or missing items, and discounts from total sales.

Credit Sale

A transaction where goods or services are provided to a customer with an agreement to pay at a later date.

Gross Profit

The difference between revenue and the cost of goods sold, representing the profit a company makes after deducting the costs associated with making and selling its products or services.

Sales Discounts

Reductions granted on the selling price of goods or services to encourage prompt payment by the customer.