Examlex
The idea that the consequences of behavior-reward or punishment-are critical in determining future behavior remains an important foundation for the use of operant conditioning in organizational settings.Use the terms of the theory to describe these consequences and provide an example of each.
Social Proof
The psychological phenomenon where people assume the actions of others in an attempt to reflect correct behavior for a given situation.
Group Conformity
The phenomenon where individuals in a group tend to match their beliefs, attitudes, and behaviors to those of the group.
Cialdini
Refers to Robert Cialdini, renowned for his research in the psychology of persuasion and how it is applied in marketing and influence strategies.
Spiral of Silence Theory
Explains that ideas and opinions expressed in mass media can discourage expressions by people who hold dissenting opinions due to a sensitivity of feeling isolated or rejected.
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