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What Is Cognitive Dissonance? Provide an Example of a Situation

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Essay

What is cognitive dissonance? Provide an example of a situation that may produce cognitive dissonance and how an individual may react to reduce that dissonance.

Identify the characteristics and dimensions that define a healthy corporate culture within an organization.
Recognize the impact of an organization's CSR efforts on recruitment and employee engagement.
Understand the importance of organizational clarity and the PR activities that promote it.
Analyze the role of PR in supporting mergers, acquisitions, and other business transactions to enhance their success.

Definitions:

Hidden Cost

Expenses not immediately apparent or obvious when purchasing or investing in something, often becoming clear later on.

Product Quality

refers to the characteristics of a product that determine its ability to satisfy stated or implied customer needs.

Service Quality

Refers to the measurement of how well a delivered service matches the customer's expectations.

External Forces

Events, conditions, or factors outside an organization that can affect its performance and operational success.

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