When Preparing a Sales Presentation, It Is Important to Do

question 16

Multiple Choice

When preparing a sales presentation, it is important to do all of the following, except:

• A) Write down your objectives
• B) Develop a schedule for completion of your presentation
• C) Find out as much information as you can about the person who will be making the business decision
• D) Arm yourself with information that will discredit the competition and begin your presentation with those facts

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Definitions:

Global Markets

Refers to the international trading system where goods, services, and capital are exchanged across borders, influenced by globalization.

Mandatory

Required or compulsory, often by law or regulation, meaning something that must be done or adhered to.

United Kingdom

A sovereign country located off the northwestern coast of mainland Europe, comprising England, Scotland, Wales, and Northern Ireland.

Hierarchy of Effects

A model that outlines the sequential steps consumers typically go through, from awareness to knowledge, liking, preference, conviction, and finally purchase.