_____ Is a Method That Clusters Potential Customers into Neighborhood

question 94

Multiple Choice

_____ is a method that clusters potential customers into neighborhood lifestyle categories and is a combination of geographic,demographic,and lifestyle segmentations.

• A) Geodemographic segmentation
• B) Microsegmentation
• C) Sociocultural clustering
• D) Acculturation
• E) Lifestyle segmentation

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Definitions:

Revenue Variance

The difference between the actual revenue earned and the budgeted or expected revenue, indicating the effectiveness of sales strategies and market conditions.

Activity Level

A measure of the amount of work performed or units produced, used often in costing to allocate fixed costs properly.

Manufacturing Overhead

All manufacturing costs that are not directly related to the production of a product, such as factory rent, utilities, and maintenance.

Flexible Budget

A customizable budget that adjusts based on operational volume or activity fluctuations.