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What Are the Four Core Principles Identified in the Viral

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Essay

What are the four core principles identified in The Viral Video Manifesto?


Definitions:

Centralized Structure

An organizational structure where decision-making authority is concentrated at the top level, and lower levels have limited power.

Communication Pathways

The routes through which information is transmitted and received within an organization or network.

Decision Making

The process of making choices by identifying a decision, gathering information, and assessing alternative resolutions.

Resource Allocation

The process of distributing available resources among varying demands or projects.

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