Examlex
If the Trion Gazette has 7,000 subscribers and a local grocery store pays $700 for a full-page ad in the newspaper,the cost per thousand (CPM)will equal $100 per thousand.
Expert Power
Authority or influence derived from possessing knowledge or skills in a particular area.
Physical Resources
Tangible assets such as buildings, machinery, and raw materials that an organization uses to conduct its business.
Visibility
The degree to which an entity's presence, actions, or status is known and perceivable by others.
Contingency
The dependence on chance or on the fulfillment of a condition; in management, it refers to the idea that there is no one best way to organize or lead, and that it will depend on various situational factors.
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