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Nestlé When Consumers Think of Nestlé, They Probably Think of Chocolate

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Nestlé
When consumers think of Nestlé, they probably think of chocolate. Historically, though, Nestlé's confectionary business is its weakest area. Based in Switzerland, it is the world's largest food company, with a brand arsenal of Nescafé, Jenny Craig, Perrier, Purina, and PowerBar, just to name a few of its 30 product lines. Nestlé is hoping to become the "world's leading health, nutrition, and wellness firm" by spending billions of dollars on research and development of functional foods--foods that have pharmaceutical-like capabilities to enhance energy and heart, bone, gut, and other health. Nestlé wants consumers to see chocolate as a pharmaceutical product rather than just a treat. Part of this new focus includes streamlining the product mix by selling underperforming items or lines that do not fit its new direction. Critics claim that this new focus could hurt the company's existing brands if the new products fail. Additionally, it may be an uphill battle convincing consumers that a company known for indulgence is now a wellness company.
-Refer to Nestlé.Nestlé's quest is to make some of its existing products more nutritious and provide a health benefit.This is an example of which type of product modification?

Definitions:

Flap-Like Structure

A piece of tissue or material that is attached on one side, often found in biological or mechanical contexts, serving various functions such as regulation or protection.

Larynx

The voice box; an organ in the top of the neck involved in breathing, producing sound, and protecting the trachea against food aspiration.

Tertiary Bronchi

The third level of branching airways in the lungs, extending from the secondary bronchi to the bronchioles.

Passage

A section of text or a pathway through which something moves from one place to another.