Which of the Following Promotions Is Intended to Help the Advertiser

question 92

Multiple Choice

Which of the following promotions is intended to help the advertiser meet the goal of habit reinforcement?

• A) For every ten cups of coffee you purchase at a local convenience store, you get one free.
• B) A salesclerk gives out free samples of Bush's brand home style chili at Sam's Club.
• C) Sam sees a comparative ad showing the superiority of Coors beer over Anheuser-Busch beer.
• D) A vacuum cleaner salesperson offers to clean the living room carpet of the Truman household.
• E) A new laundry shop offers a one-time free trial for all customers.

---

Definitions:

Diversity

The inclusion of individuals with a wide range of characteristics and backgrounds, such as ethnicity, gender, age, and cultural beliefs.

Corporate Social Responsibility

Describes a company's commitment to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as the local community and society at large.

Practices

Standard methods or procedures adopted by individuals or organizations to achieve desired outcomes or maintain operational standards.

Top CEOs

Chief executive officers who are highly successful and recognized for their leadership and business achievements.