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What Are the Disadvantages of Establishing an In-House Ad Agency

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What are the disadvantages of establishing an in-house ad agency?


Definitions:

Coefficient Of Determination

A statistical measure, often denoted as R², representing the proportion of variance in the dependent variable predictable from the independent variable(s).

Variance

A statistical measurement of the spread between numbers in a dataset, indicating how much the values differ from the average.

Variables

Elements, factors, or conditions that are subject to change or variation within a study.

Confirmatory Factor Analysis (CFA)

A statistical technique used to test the hypothesis that a relationship between observed variables and their underlying latent constructs exists.

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