In Declining Markets,what Effect Does Advertising Have on Primary Demand

question 83

Multiple Choice

In declining markets,what effect does advertising have on primary demand?

• A) Advertising can turn the market around and make the product category popular again.
• B) Advertising can slow the rate of product decline somewhat.
• C) Advertising moves products quickly through the product life cycle.
• D) Advertising helps people choose between brands by providing price information.
• E) Advertising helps get new product categories off the ground by creating demand.