Biopure Corp

question 137

Multiple Choice

Biopure Corp.is developing a human blood substitute called Hemopure.Unlike donated human blood that needs to be refrigerated and expires after a short period of time,Hemopure is shelf stable and can be stored for two years or more.Also,it does not need to be matched to a person's blood type.These factors make it well-suited for trauma cases where blood must be transfused at an accident site or on the battlefield.Which product characteristic influencing the rate of adoption does this represent?

• A) Complexity
• B) Compatibility
• C) Relative advantage
• D) Observability
• E) Trialability

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Definitions:

Federal Reserve

The central bank of the United States, responsible for monetary policy.

Life Expectancy

The average period that an organism is expected to live, based on statistical analysis.

Health-Related Behavior

Actions undertaken by individuals that affect their health, either positively or negatively, such as exercise, diet, and smoking habits.

Environmental Factors

External elements that include everything from climate, geography, and pollution to socio-economic and cultural influences, impacting both natural ecosystems and human health.