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Define the following terms briefly and concisely and indicate their importance to the study of economics.
a.entrepreneurship
b.investment
c.capital
d.innovation
e.discounting
Contribution Margin
The difference between the sales revenue and variable costs of a product, showing how much revenue contributes towards covering fixed costs and generating profit.
Avoidable Costs
Expenses that can be eliminated if a particular decision is made or if an activity is ceased.
Sunk Costs
Costs that have already been incurred and cannot be recovered, and should not affect future business decisions.
Irrelevant Costs
Costs that will not be affected by a decision and should not be considered when making that decision.
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