New Product Idea Generation and Testing Are Related to Which

question 2

Multiple Choice

New product idea generation and testing are related to which of the following processes?

• A) Demand management
• B) Order fulfillment
• C) Customer service management
• D) Product development and commercialization
• E) Customer relationship management

---

Definitions:

Reality

The state of things as they actually exist, as opposed to an idealistic or notional idea of them.

Learning

The process of acquiring knowledge or skills through study, experience, or teaching, leading to a change in behavior or understanding.

Motivation

A psychological process that initiates, guides, and maintains goal-oriented behaviors, often driven by desires, needs, or rewards.

Perceptual Selection

Perceptual selection is the process by which individuals filter and selectively focus on certain stimuli from the environment while ignoring others, based on personal interests, backgrounds, and psychological states.