An Ad for Crystal Geyser Bottled Water Shows Why and How

question 82

Multiple Choice

An ad for Crystal Geyser bottled water shows why and how the bottler supports the reforestation of America's forests.What kind of an advertising appeal is this ad using?

• A) Environmental Consciousness
• B) Concern
• C) Health
• D) Profit
• E) Admiration

---

Definitions:

Personality

The unique set of emotional, thought, and behavioral patterns that define an individual's personal style of interacting with the world and others.

MMPI

The Minnesota Multiphasic Personality Inventory is a standardized test used to measure adult personality and psychopathology.

Big Five

A model outlining five broad dimensions of personality: openness, conscientiousness, extraversion, agreeableness, and neuroticism.

Criminal Profiling

A method used in forensic psychology to predict and profile the characteristics of unknown criminal offenders.