_____ Is the Cost of Reaching One Member of the Target

question 88

Multiple Choice

_____ is the cost of reaching one member of the target market.

• A) Cost per contact
• B) Cost per thousand
• C) Gross rating
• D) GRP
• E) Effective reach

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Definitions:

Release of Information

The process of making information available to individuals or entities, often governed by laws or policies regarding privacy and security.

Insurance Adjustment

The process of examining and deciding the amount to be paid out on a claim by an insurance company.

Remittance Advice Form

A document sent by a customer to a supplier to inform the supplier that their invoice has been paid.

Insurance Payment

The amount paid to an insurer or healthcare provider to cover the cost of an insured individual's medical services or treatment.