Examlex
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Case Study Method
A research strategy that involves the intensive examination of an individual or group to explore the causes of underlying principles or phenomena.
Behaviorism
The school of psychology that views observable, measurable behavior as the appropriate subject matter for psychology and emphasizes the key role of environment as a determinant of behavior.
John B. Watson
An American psychologist who established the psychological theory of behaviorism, emphasizing the study of observable behavior.
Unconscious Mind
Refers to the part of the mind that is not within one's immediate awareness, containing thoughts, memories, and desires believed to influence behavior.
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