What Type of Geographic Pricing Policy Would a Marketing Manager

question 13

Essay

What type of geographic pricing policy would a marketing manager most appropriately choose for the following products: (1)nationally advertised bubble gum, (2)rebuilt engines for jet airplanes,and (3)bulk amounts of a rare spice harvested from a single mountain in Canada and used in high-priced restaurants.Justify your answers,and specify any assumptions you used to arrive at your answer.

Discuss the concept of equality of opportunity versus equality of outcome.

Understand the changing age demographics in the United States and their societal implications.

Contrast the concepts of direct democracy and representative democracy.

Evaluate the strengths and weaknesses of a democratic form of government compared to nondemocratic forms.

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Definitions:

Quaker Schoolteacher

An educator associated with the Religious Society of Friends (Quakers), known for their principles of peace, equality, and simplicity.

Prudence Crandall

An American educator who became a figure of controversy and perseverance for establishing a school for African American girls in the 1830s.

Harassment

Behavior aimed at another person that is unwanted, offensive, or threatening, often creating a hostile environment.

Stock Minstrel Character

A stereotypical and often derogatory caricature, historically used in minstrel shows, which misrepresented African American culture.