A Marketing Research Company Surveyed Grocery Shoppers on the East

question 37

Essay

A marketing research company surveyed grocery shoppers on the East Coast and West Coast to see the percentage of the customers who prefer chicken to other meat.The data are given below.
$\begin{array} { l c c } & \text { Sample Size } & \text { Number Who Prefer Chicken } \\\text { East Coast } & 492 & 156 \\\text { West Coast } & 386 & 172\end{array}$
Is the proportion of customers who prefer chicken the same for the two regions? Test at α = .10.

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Definitions:

Company

A corporate body set up by a team of people aimed at operating and handling a business operation, which might be focused on commerce or industry.

Working Capital

The difference between a company's current assets and current liabilities, indicating the available capital for day-to-day operations.

Company

A legal entity formed by a group of individuals to engage in and operate a business—commercial or industrial—enterprise.

Earnings Per Share

A financial metric that divides a company’s net income by the number of outstanding shares, indicating the profit earned per share of stock.