If Your Speech or Presentation Requires the Audience to Reach

question 38

Multiple Choice

If your speech or presentation requires the audience to reach a decision or take some specific action,___________________

• A)go directly to the question-and-answer session after you cover the main points of your speech.
• B)close your speech on a note of uncertainty.
• C)close your speech by explaining who is responsible for doing what.
• D)lead people to believe that the decision will be easy to carry out.

Grasp the impact of advertising on consumer perception and behavior.

Understand the implications and regulations regarding comparative advertisements.

Recognize the distinction between product and institutional advertisements.

Familiarize with advertising strategies throughout the product life cycle.