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Elements of the service process in which there is little to no contact with the customer are referred to as:
Brain Wave Patterns
The electrical activity in the brain, as detected by electroencephalography (EEG), which is associated with different states of consciousness.
Alpha Waves
Brainwave patterns associated with a state of wakeful relaxation and calm alertness.
Theta Waves
A type of brainwave pattern associated with sleep, deep relaxation, and certain stages of memory processing, typically in the frequency range of 4–8 Hz.
Beta Waves
Brainwave patterns associated with active, alert consciousness and cognitive engagement.
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