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What Is Duration Gap Analysis and Why Is It Important

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What is duration gap analysis and why is it important to a bank?


Definitions:

Bank Robber

An individual who illegally steals money from a bank, typically through force or threats, as part of a criminal act.

Knowledge Bias

A cognitive bias that occurs when an individual's knowledge or expertise in one area leads to overconfidence or errors in judgment in another area.

Marketing Communications

The use of various channels and tools in promoting and selling products or services, including advertising, sales promotion, public relations, and direct marketing.

Source Effects

The impact that the source of a message has on the credibility, persuasiveness, or effectiveness of the communication.

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