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Consumer acceptance of a new product depends on
Early Selection
A theory in psychology suggesting that information is selected to be attended to at an early stage during the processing of sensory information.
Retroactive Interference
A memory phenomenon where newly learned information interferes with and impedes the recall of previously learned information.
Proactive Interference
A situation where earlier memories hinder the ability to remember more recent memories.
Parallel-Distributed Processing
A model of information processing in which data is processed simultaneously by multiple pathways or networks, resembling the processing that occurs in the human brain.
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