Examlex
Briefly describe the discussion in the text regarding psychology's two cultures.
Horizontal Differentiation
A strategy where products are made different from those of competitors on aspects other than price, such as quality or features, while aimed at satisfying the same basic need.
Product Mix
The variety of products a company offers for sale to meet market demand and enhance profitability.
Celebrity Endorsement
A marketing strategy where famous personalities are used to promote a product, service, or brand, leveraging their fame and influence.
Equilibrium Price
The price at which the quantity of a good demanded by consumers equals the quantity supplied by producers, establishing a market balance.
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