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Köhler criticized the representation of intelligence as an IQ score because:
Preferred Type
The specific category or variant of something that is more desirable or suitable according to an individual's or group's criteria.
Significance Level
The threshold below which the p-value of a statistical test must fall for the result to be considered statistically significant, often denoted as alpha (α).
Market Share
It represents the portion of a market controlled by a particular company or product, expressed as a percentage of the total market volume.
Heavy Advertising Campaign
A strategic marketing effort that involves a significant increase in advertising volume and intensity to promote a product, service, or brand.
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