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Value Chain Functions
Activities that companies perform to add value to a product or service, including design, production, marketing, and after-sales service.
Support Functions
Auxiliary activities in an organization that assist the core business operations without being part of them, such as IT and HR services.
Differentiation Strategy
A business approach where a company aims to stand out in its industry by offering unique products or services compared to its competitors.
Global Fashion Leaders
Refers to companies, designers, or brands with significant influence on international fashion trends and markets.
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