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The notion of the "classical range" was one of the basic parts of the
Narrow Mission
A clearly defined and focused organizational purpose that guides actions and decision-making.
Target Market
A specific group of consumers identified as the recipients of a marketing campaign or message, who are most likely to respond positively.
Executive Summary
A concise summary at the beginning of a business plan or document that outlines the main points and objectives.
Marketing Plan
A comprehensive document or blueprint that outlines a company's advertising and marketing efforts for the coming period. It details business activities involved in accomplishing specific marketing objectives within a set time frame.
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