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If deviations from trend in a macroeconomic variable are positively correlated with deviations from trend in real GDP,that variable is said to be
Impressions
In digital marketing, the number of times an ad is displayed on a screen, regardless of whether it was clicked or not.
Click-through Rate
The percentage of people who click on a specific link out of the total number of people who see the link, commonly used in digital advertising to measure effectiveness.
Frequency
The rate at which a product is purchased or an event occurs over a particular period of time.
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Online advertisements displayed on the Google search engine or its advertising network, targeting users based on their search queries and interests.
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