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Vanguard combines all manufacturing overhead into a single cost pool and allocates this overhead to products by using machine hours. Activity-based costing would likely show that with Vanguard's current procedures:
Demand Curve
A graph showing the relationship between the price of a good or service and the quantity demanded for a given period.
Short-Run Equilibrium
Short-run equilibrium occurs when in a market, the quantity supplied equals the quantity demanded at the current price, before any long-term adjustments are made.
MR > MC
A situation in marginal analysis where the marginal revenue (MR) exceeds the marginal cost (MC), suggesting a potential increase in profitability by expanding production.
P > ATC
A scenario in which the price of a good is greater than the average total cost of producing that good, indicating potential profitability for the firm.
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