A Decrease in the Price of a Good Will, All

question 223

Multiple Choice

A decrease in the price of a good will, all other things unchanged, result in:

• A) an increase in demand.
• B) an increase in supply.
• C) an increase in the quantity demanded.
• D) more being supplied.

Learn strategies for successfully crossing the "chasm" in the technology adoption life cycle.

Distinguish between consumers and customers and their roles in the purchasing process.

Identify the placement of the "chasm" in the technology adoption life cycle and its implications for marketing strategy.

Understand the definition and components of a market.