During a Pretest, Respondents Are Asked to Pay Attention to All

question 37

Multiple Choice

During a pretest, respondents are asked to pay attention to all of the following, EXCEPT:

• A)words.
• B)other participants in the study.
• C)instructions.
• D)question flow patterns.
• E)phrases.

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Definitions:

Primary Data

Data collected firsthand by the researcher for a specific research purpose, through surveys, interviews, or experiments.

Sample Frame

A list or database from which a statistical sample is drawn for a research or survey.

Survey Research

A research method involving the collection of information from a sample of individuals through their responses to questions.

Content Analysis

A research technique used to systematically analyze the content of communication materials, such as texts, media, and documents, to identify patterns or themes.