A Researcher Is Told That the Average Age of Respondents

question 48

Multiple Choice

A researcher is told that the average age of respondents in a survey is 49 years. She is interested in finding out if most respondents are close to 49 years or not. The measure most appropriate to answer this question is:

• A)mean.
• B)median.
• C)mode.
• D)range.
• E)standard deviation.

---

Definitions:

Manufacturer

A company or individual engaged in the production of goods utilizing raw materials, components, or assemblies, often on a large scale.

Category Killer

A specialist that offers an extensive assortment in a particular category, so overwhelming the category that other retailers have difficulty competing.

Staples

Basic or essential goods that are widely used and regularly purchased, such as food, clothing, and hygiene products.

Very Specific Market Segments

Very Specific Market Segments target a narrowly defined, highly specialized portion of a broader market, focusing on particular consumer needs.