Credibility Is Best Defined as The

question 37

Multiple Choice

Credibility is best defined as the:

• A) degree to which a specific investigated issue leads the respondent to give a socially expected response.
• B) level of preparation required to create an appropriate environment for the respondents participating in a research.
• C) degree of rigor, believability, and trustworthiness established by qualitative research.
• D) degree to which research data is qualitative or quantitative in nature.
• E) degree to which the results of a research are socially acceptable.

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Definitions:

FTC

The Federal Trade Commission, a U.S. federal agency with a mission to protect consumers and promote competition.

Internet Access Services

Services that provide users with access to the Internet, enabling them to browse the web, send emails, and access other online content and services.

Do-Not-Call Registry

A list that individuals can join to reduce telemarketing calls, aiming to protect privacy and minimize unwanted sales calls.

Mainstream Marketing

Marketing strategies aimed at reaching the largest possible audience through widely used platforms and conventional methods.