The Difference Between Social Media Monitoring and Private Communities Is

question 44

Multiple Choice

The difference between social media monitoring and private communities is that in social media research _____.

• A) the sample of people interacting about a product is a self-selected sample that is representative of consumer reactions in a target market
• B) the data already exists and is not created by interaction with researchers
• C) the primary purpose is research
• D) most companies outsource community development to a provider because of the start-up costs involved
• E) researchers cannot observe people interacting with each other unprompted by the potential bias of interviewers and questions

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Definitions:

Authoritarian Governments

Political systems characterized by a concentration of power in a leader or small elite not constitutionally responsible to the public.

Basic Needs

Fundamental requirements necessary for individuals to maintain a healthy and sustainable life, typically including food, water, shelter, and clothing.

Subdued

Characterized by a lack of intensity, excitement, or activity; often quiet or restrained.

Regionalization

The process of dividing an area into smaller regions for administrative, economic, or cultural purposes, often to enhance governance or focus on regional specifics.