Which of the Following Is True of the Guidelines Developed

question 32

Multiple Choice

Which of the following is true of the guidelines developed by the Marketing Research Association (MRA) for Internet marketing research issues?

• A) It states that researchers must deanonymize data on the Internet by combining different publicly available records available at social networks.
• B) It encourages the use of digital technologies such as GPS as they do not result in privacy-related issues.
• C) It does not allow clickstream tracking.
• D) It prohibits the use of cookies.
• E) It states that researchers must discontinue follow-up e-mails if requested to by respondents.

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Definitions:

Local Concerns

Issues or interests that are specific to a particular community, region, or locality, often distinguishing them from national or global matters.

Contract Clause

A specific provision or section within a contract that outlines a particular agreement, duty, right, or obligation.

State Law

Legal regulations and statutes enacted by the legislative body of a state, as opposed to federal or local law.

Changing Contracts

Changing Contracts involves modifying the terms and conditions of an existing contract, typically through mutual agreement of the involved parties.