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What Takes Place in the TTM of Behaviour Change

question 22

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What takes place in the TTM of behaviour change?


Definitions:

Public Relations Problem

An issue that could negatively affect an organization's public image or relationships.

Negative Information

Details or facts that convey adverse, unfavorable, or detrimental qualities or outcomes, which can influence perceptions, decisions, or actions.

Negative Organizational News

Information regarding adverse events, decisions, or changes within an organization that might impact its stakeholders.

Indirect Format

An indirect format is a method of communication or arrangement of material that is not straightforward, often using suggestions or implications to convey a message.

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