IT People Need to Possess a Solid Understanding of the Business

question 14

True/False

IT people need to possess a solid understanding of the business environment and need to possess people-oriented and communications skills.

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Definitions:

Motivational Research

A marketing research approach that seeks to understand underlying emotional and subconscious factors influencing consumer behavior.

Socially Unacceptable Needs

Needs or desires that are deemed inappropriate or offensive by societal standards and cultural norms.

Freudian Theory

A psychological theory developed by Sigmund Freud that focuses on unconscious desires and the importance of childhood experiences in shaping personality.

Superego

A component of Freud's psychoanalytic theory, representing the moral conscience that incorporates societal and parental standards.