Tinfol Inc

question 26

Multiple Choice

Tinfol Inc. manufactured perfumes and makeup for women. Its products catered to all age groups. Because of the entry of other players into the market, the market share of Tinfol registered a drastic fall. Hence, Tinfol decided to change its strategy and segmented its consumers into categories such as middle-aged moms, young and fashion-forward consumers, and baby boomers. It offered products fulfilling the needs of each of the segments. It also set up a website where customers could mix more than 20 varieties of perfumes to create a personalized scent.
-The website provided by Tinfol allowed customers to personalize the perfumes.This is an example of:

• A)differentiated targeting.
• B)mass customization.
• C)perceptual mapping.
• D)undifferentiated customization.
• E)ideal positioning.

Recognize the importance of environmental factors and community infrastructure in disease prevention.

Understand the historical development of public health initiatives and their impact on community health.

Analyze the role of government and non-governmental organizations in the advancement of public health.

Identify key figures and their contributions to public health and nursing.

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Definitions:

Minor

An individual under the age of legal adulthood; also refers to something of lesser importance or size.

HIPAA Privacy Rule

A standard established to protect individuals' medical records and other personal health information, ensuring confidentiality within the healthcare sector.

Disclosure

The release of, the transfer of, the provision of access to, or the divulgence in any manner of patient information.

Collective Income

The total income generated by a group of individuals, often considered in the context of families or households.