Examlex
What kinds of internal information might be of value to a marketing researcher?
Subjects Examined
The individuals or entities that are analyzed or tested in a study.
Obtained Value
The actual result or measurement found in a research study or experiment.
Significance Level
The significance level, often denoted as alpha (α), is the probability of rejecting the null hypothesis when it is actually true, serving as a threshold for determining the statistical significance of an effect.
Degrees of Freedom
The number of values in the final calculation of a statistic that are free to vary.
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