Some Consumers Make It a Point to Go Shopping the Day

question 95

Multiple Choice

Some consumers make it a point to go shopping the day after Christmas in order to

• A) collect coupons as holiday gifts.
• B) enjoy odd pricing benefits.
• C) take advantage of everyday low pricing strategies.
• D) avoid bait and switch strategies.
• E) take advantage of seasonal discounts.

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Definitions:

Marketing Channel

Pathways or routes through which goods and services flow from the producer to the consumer.

Producer

A Producer is an individual or organization that creates goods or services, often selling them to consumers or intermediary buyers.

Marketing Channel

A system of intermediaries a product or service passes through before reaching the end consumer.

Retail Stores

Physical establishments where goods are sold directly to the consumer.