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Why Would a Price Skimming Strategy Probably Not Work for a "Me-Too

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Essay

Why would a price skimming strategy probably not work for a "me-too" product,something very similar to a new-to-the-market product?


Definitions:

AIDA Model

A marketing framework that stands for Attention, Interest, Desire, and Action, used to guide the process of advertising or sales.

Persuasive Arguments

Statements or reasons presented with the intent to convince or persuade others to accept a particular viewpoint or action.

Compromising

Finding a middle ground or mutually acceptable solution that involves concessions from all parties involved in a conflict.

Great Arguments

Compelling and persuasive discussions or reasoning presented in support of a particular point of view.

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