Services Marketing Managers Have Learned That More Employees Will Support

question 71

Multiple Choice

Services marketing managers have learned that more employees will support a quality-oriented process if

• A)they are involved in setting the goals.
• B)perishable services are replaced with tangible services.
• C)they are required to diverge from existing standards.
• D)customers are responsible for setting service quality standards.
• E)the process involves both part-time and full-time employees.

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Definitions:

Economic Equality

The principle or aim of ensuring fair distribution of wealth and opportunity among all members of a society, reducing income disparity.

Political Efficacy

A citizen's belief that they can understand and influence political affairs, reflecting confidence in their ability to effect change in government.

Lower-Income Americans

Individuals or families in the United States who earn below the median income level, often facing economic challenges.

Egalitarianism

A political philosophy advocating for equal rights and opportunities for all individuals.