__________ Is a Sales Philosophy and Process That Emphasizes a Commitment

question 2

Multiple Choice

__________ is a sales philosophy and process that emphasizes a commitment to maintaining and investing in long-term,mutually beneficial business relationships.

• A) Organizational buying
• B) Cold calling
• C) Psychographic selling
• D) Relationship selling
• E) Sales management

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Definitions:

Strategic Focus

Concentrating organization's efforts and resources on a specific strategic direction to achieve competitive advantage or goals.

Strategic Posture

An organization's stance or approach in planning and decision-making processes to shape its long-term direction and the way it interacts with its environment.

Blue Ocean Strategy

A business approach that involves creating a new market space or "blue ocean," thereby making the competition irrelevant.

Strategy Canvas

A visual tool used in strategic planning to map out the current market positions of companies versus their competitors according to relevant factors.