In the IMC Communication Process,the __________ Encodes the Marketing Communication

question 78

Multiple Choice

In the IMC communication process,the __________ encodes the marketing communication message.

• A) instructor
• B) sender
• C) transmitter
• D) communication channel
• E) receiver

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Definitions:

Presbyopia

Loss of elasticity in the eye lens that makes it harder to focus on nearby objects.

Aphakia

The absence of the lens in the eye, which can occur naturally or can be surgically or accidentally removed.

Amblyopia

A vision development disorder where an eye fails to achieve normal visual acuity, often referred to as "lazy eye."

Diplopia

A medical condition also known as double vision, where a single object is perceived as two overlapping images.