Anbinh Fashions Is Launching a New Line of One-Of-A-Kind Designer

question 18

Multiple Choice

Anbinh Fashions is launching a new line of one-of-a-kind designer jewelry. Each piece is handcrafted, and production volumes will be very low. To emphasize the unique nature of this jewelry, Anbinh Fashions will probably choose _________ distribution.

• A) luxury
• B) selective
• C) monopolistic
• D) intensive
• E) exclusive

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Definitions:

National Car Rental

A rental car agency based in the United States, providing vehicle rental services to customers worldwide.

80/20 Rule

A principle suggesting that 80% of effects come from 20% of causes, often used in business and economics to focus efforts on the most productive inputs.

Firm's Sales

The total revenue generated from goods or services sold by a company within a specific period.

Firm's Customers

Individuals or organizations that purchase and use the products or services offered by a business.