Socially Responsible Marketing Is Defined as a Strategic Effort by Firms

question 66

True/False

Socially responsible marketing is defined as a strategic effort by firms to supply customers with environmentally friendly merchandise.

---

Definitions:

Secured Party

A creditor or lender that has an interest, typically in the form of a lien, in the collateral offered by the debtor to secure a loan or obligation.

Collateral

Assets pledged by a borrower to secure a loan or credit, which can be seized by the lender if the borrower defaults.

Proceeds

The total amount of money or assets that result from a particular transaction or event.

Consideration

Something of value that is given by both parties to a contract that induces them to enter into the agreement to exchange mutual performances.