How Might a Technology Company Like Apple Ensure That It

question 4

Multiple Choice

How might a technology company like Apple ensure that it behaves in a socially responsible way towards its customers?

• A) By protecting the privacy of personal information collected on its website.
• B) By adhering to government-mandated safety standards in its stores.
• C) By ensuring that it pays its employees fairly.
• D) By ensuring that its packaging materials are recyclable.
• E) Social responsibility isn't relevant where customers are concerned; it has to do with serving society as a whole.

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Definitions:

Employer Branding

Strategies and processes employed by organizations to position themselves as preferred employers and attract prospective and retain current employees.

Human Capital

The abilities, skills, experience, and knowledge possessed by individuals.

Skills

Abilities and expertise acquired through practice and education, which allow individuals to perform tasks effectively.

Knowledge Potential

The capacity or ability of individuals or organizations to acquire, develop, and utilize knowledge for innovation or improvement.