Understanding the Causes of Performance, Regardless of Whether That Performance

question 112

Multiple Choice

Understanding the causes of performance, regardless of whether that performance exceeded, met, or fell below the firm's goals

• A) enables firms to make appropriate adjustments.
• B) allows managers to demonstrate their effectiveness.
• C) offers insights into value-based pricing.
• D) should be followed by eliminating underperforming SBUs.
• E) allows firms to better assess customer loyalty.

---

Definitions:

Aristotle

An ancient Greek philosopher and scientist whose work covers various knowledge areas, including metaphysics, ethics, and logic.

Pathos

An appeal to emotion in rhetoric or literature, aiming to persuade or move the audience through feelings and passions.

Emotional Appeal

A persuasive technique that targets the emotions of the audience to elicit a response or influence an opinion.

Logical Appeal

A method of persuasion based on evidence and reasoning, aiming to influence an audience by logical arguments.